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Product research & analysis

Whether it's a redesign or a new digital product, we'll help with the process from research to product launch.

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Market & user research

We can develop digital products that are not only innovative and technically sound, but also highly tailored to meet the demands of the market and the needs of users.

  • Trend identification. Identifying current and emerging trends to help predict future market needs.
  • Concept validation. Validating product concepts before full-scale development.
  • Strategic insights. Combining insights in user needs and market deficiencies to guide product features and strategy.
Understand key factors in the success of your product

Competitor analysis

Evaluate your competitors' products to uncover valuable insights, opportunities for differentiation, and areas for improvement in your own product.

  • Identify competitors. Use market research, industry reports, and online tools to help identify these competitors.
  • Strengths & weaknesses. Identify strengths and weaknesses of each competitor including product features, market reach, and customer satisfaction.
  • Market opportunities. Recognize potential opportunities for your product to fill gaps left by competitors or to offer a superior solution.
Identify opportunities to stand out from competitors

Feature roadmap

Effectively communicate the vision and direction of your product development to stakeholders, team members, and customers.

  • Product vision. Outline your plan to achieve this vision, including target markets, unique value propositions, and key business goals.
  • Prioritize features. Prioritize features and initiatives based on criteria such as user value, business impact, and development effort.
  • Regular updates. Regularly review and update your roadmap based on new insights, achieved milestones, and shifts in priorities.
Align your development efforts with your business goals

Monetization strategy

Developing a well-thought-out strategy to ensure a steady revenue stream that aligns with your product's value proposition and user expectations.

  • User understanding. Understanding your users and added value to choose a monetization strategy that users are willing to accept and pay for.
  • Model selection. Select one or a combination of monetization models that best aligns with your product type, market, and user base.
  • Continuous optimization. Continuously monitor the performance of your monetization strategy and be ready to optimize based on feedback and data.
Find the best way to generate revenue while providing value

Our process

A holistic approach for success

Discover

We learn about you, your goals, and how best our team can assist

Strategize

We craft a plan with key deliverables, strategies, and paths for progress

Organize

Detailed planning and milestones, with a dedicated project manager

Build

Designing, developing, and creating the strategy into a product

Refine

Performance, auditing, security, compliance

Launch

Shipping the build and the final product out to the audience

Monitor

Tracking and evaluating KPIs post-launch

Adapt

Adjusting and iterating based on results for continual progress

What are people saying about us?

Jonas Stenqvist
Jonas Stenqvist

Head of Web Services, Paradox

Frank Galli
Frank Galli

Owner, Sniper's Hide

MJ Shoer
MJ Shoer

Chief Community Officer, GTIA

Brian Haner Jr.
Brian Haner Jr.

Guitarist, Avenged Sevenfold

Moira Zellner, PhD
Moira Zellner, PhD

Director of Fora, NE University

Zed Spencer-Milnes
Zed Spencer-Milnes

Digital Tree Media

Jason Marlin
Jason Marlin

director of technology, ars technica

Margaret Wajeri
Margaret Wajeri

Product Owner, Paradox

Ahoura Zandiatashbar
Ahoura Zandiatashbar

Assistant Professor, UIUC

Brandon Miniman
Brandon Miniman

COO, XDA Developers

Arnold Kim
Arnold Kim

Founder and Editor, MacRumors

Dr. Adam Farkas
Dr. Adam Farkas

Co-founder, ODWire & CEWire

Ginger Smith
Ginger Smith

Product Manager, IGN

Lee Burnett
Lee Burnett

Founder, Student Doctor Network

Joe Pishgar
Joe Pishgar

VP of Community, Future

Chuck Wadlow
Chuck Wadlow

cPanel

Lee Tongate

TroubleFreePool

Serena Snoad

Community Manager, Alzheimer's Society

Luke Derossi

Sr. Director / Product & Engineering, Rivals